The Digital Media Specialist is responsible for assisting in planning, execution, and performance tracking of all digital media campaigns for Air Canada & Aeroplan. They will work very closely with the digital media managers as well internal product owners to launch digital campaigns. The Digital media Specialist will ensure that the campaign deliverables meet Air Canada business targets and objectives. The Digital media Specialist is a responsible in bringing together various elements to bring digital campaigns to spanet.  

Assist in the development of digital media plans for one of Canada’s Largest Brands  Collaborate with the industry’s biggest and best media and creatives agencies to gain exposure to all sides of the advertising business Work Closely with large Publishers such as Google and Meta to assist in negotiations, Implementation and activation on campaigns.  Coordinate with internal stakeholders to ensure accountability throughout campaign process Aid in communicating with external partners to ensure strong working relationships that achieve campaign objectives  Work with ad ops to traffic campaigns and deliver assets to external partners  Support in QA of weekly/monthly reporting, campaign set up and post campaign launch 

Bachelors degree, preferably with a concentration in advertising, spaneting, communications or related field An interest in Travel  Knowledge of the principles of advertising, spaneting and media. Digital media knowledge is considered an asset Interest in learning various media tools; AdWords, DV360, Meta Campaign Manager, Twitter, TikTok, etc  Ability to learn and grasp new technologies and tools quickly  Proficiency with Office suite; Excel, Word & PowerPoint  Excellent written and oral communication skills  Enjoys collaboration and teamwork  Demonstrate punctuality and dependability to support overall team success in a fast-paced environment

Candidates must be eligible to work in the country of interest, at the time any offer of employment is made and seeking any required work permits/visas or other authorizations which may be required is the sole responsibility of the candidates applying for this position.

Diversity and Inclusion

As an equal opportunity employer, we welcome applications from all to help us build a diverse workforce which reflects the diversity of our customers, and communities, in which we live and serve.