Position Summary:
The Paisly team is searching for a Graphic Designer with a flair for clean bold design and a passion for typography and photography. The Graphic Designer will be responsible for creating striking graphics for both print and digital media across multiple sub brands of JetBlue. A key function of the role is to partner with the User Experience (UX) Designers to ensure that designs are user-centric, accessible, holistic and functional within an established ecosystem of design and technology. This role will also work closely with the Sr. Copywriter designing captivating and effective marketing collateral while upholding brand standards.
The ideal candidate will be driven to produce results based on key metrics and deliver high-quality products to internal clients, excels under tight deadlines, has a strong sense of attention to detail, strives to stay on the cutting edge of design technology, is resilient, and exhibits the JetBlue values of Safety, Caring, Integrity, Passion and Fun.
Essential Responsibilities:
- Design with solid consistency and accuracy to ensure minimal errors
- Comfortable reviewing data to analyze the success of their designs and design to support key performance indicators
- Produce digital and print solutions including website designs and assets, email banners, social assets, Inflight and in Airport assets, event materials, posters, invites, swag, etc.
- Source photography to be used on assets
- Manage multiple projects and revisions while adhering to tight deadlines
- Collaborate with Sr. Copywriter, Marketing, Tech, UX and other internal clients to ensure consistency of brand identity and that designs support the Paisly business goals
- Create designs that are compatible with User Interface (UI) component library
- Use UX heuristics to ensure that good UX principles are followed
- Adopt new tools and technology to work efficiently alone and with others
- Participate in agile workflow: grooming, planning, estimations and accountability
- Conduct generative research for concepts and designs, and evaluative research on how designs perform
- Assist with ad-hoc UX/UI design
- Provide design solutions from concept to completion
- Be a brand ambassador and ensure consistency and accuracy with use of branding
- Other duties as assigned
